Data Privacy Day is Thursday, January 28th, 2016.
For people who are very cautious about their personal information and money, online shopping seems like not such a good idea at all. But if you choose not to shop online, you are missing many great things it can offer for you.
Better relax and read the following safety tips that might be pretty handy if one day you decide to surf the internet retailing world. If you use these tips, you will avoid all cyber criminals for sure and get a chance to enjoy excellent online service as much as you want without any doubt.
Search for the little lock
One of the easiest and quickest ways to ensure yourself that you are shopping at a safe e-store is to find a small lock icon near the website’s address. This lock indicates that the site is safe, and you can bravely shop there using your credit card.
To make things more certain, look for the letter “S” at the end of site URL address too. So if you see that website’s address starts with HTTP instead of HTTPS, better reconsider if you really want to shop there. But if the site has both letter “S” and lock icon – you can be confident that you are safe to shop here.
Shop only at stores you know well and trust
Sometimes small websites might seem like a perfect place to shop because it can offer something unique and at modest pricing. But if you want to protect yourself from online fraud, I would strongly recommend you to skip shopping at unknown small stores in general.
Creating a fake website is a piece of cake for cyber criminals, and they can make it look really real in some cases as well. So better shop at brands you know well and trust. For example, e-bay, Amazon, or Target and JCPenney have pretty great websites, and brands are pretty big to protect their domain as well.
Also, be aware of misspelling as well. One wrong letter can take you to a fake e-store even if that looks exactly like a store you intended to shop at. Furthermore, beware sites using a different top-level domain, for example, .net instead of .com and so on. These sites can turn out to be fake too.
Never buy online coupons
Another thing you should keep in mind is about coupons and discounts they gift. You should never purchase a coupon online! Since coupons are in some way similar to money, copying and selling them is illegal in many States. And if you see a website that offers you to buy a coupon – never do it.
Always update your antivirus program
Sometimes you can be very aware of everything, but still lose your personal data and even ruin your personal computer! So avoid that, and prevent cyber criminals from getting into your computer by always updating your antivirus program. It is just essential if you want to shop safe and sound online from the beginning to the end.
Take notice that good and professional antivirus programs might cost a bit, so if you want to protect your computer the best, you might going to open your wallet a bit. On the other hand, there are some free programs as well, which protect your personal data pretty well and help your computer work efficiently.
Shop at home
You should always remember that any kind of public network is always less safe than your personal one at home. Public networks at your work, or even worse – at a café, are very easy to hack for cyber criminals since they usually are protected very weakly.
On the other hand, it is necessary to remind you that shopping with a public computer is even worse than shopping via a public network. All computers collect and save information about you, and a public computer is not and exception. For instance, if someone sits down after you at a computer in internet café, he can steal your information in a second.
And finally, you can’t really trust everyone in this case. Even at work, there might be some people who will use your lack of self-protection. In fact, it is pretty easy to spot your credit card numbers in public and some people even manage to guess the password you use just by looking at letters you type on your keyboard. So the logical solution to all that is to shop at home with your personal computer and with your home network protected with a strong password.
Guest post by Amber Smith, Digital Creative
With two surveys recently released, it’s time to check-in with how we’re doing as a digital society.
As far as parents are concerned, they are doing better, according to a recent PEW Survey. They are becoming more engaged in their teen’s activity online including knowing their teen’s passwords (see graph below).
Not to be a Debby Downer, but what about the other 52% – 57% – and the other social media accounts? However this is much better than when parents weren’t involved in their child’s cyber-life. We are beginning to see progress.
What I was excited to see was the conversations that are now taking place. I frequently write about discussing online life – offline.
When it comes to guiding their teen about making the right decisions, parents discuss “real life” behaviors somewhat more often than online behavior. Virtually all parents – 98% – report ever speaking with their teen about what is appropriate or inappropriate conduct in school, at home and in their social lives, with 56% saying they have these conversations frequently.
Similarly, nearly all parents say they talk with their teen about appropriate behavior in various online platforms. For example, 94% of parents say they ever talk with their teen about what they should share online, while 92% say they talk with their teen about what constitutes appropriate online behavior towards others.
What’s interesting is that parents of younger teens (13-14) talk more frequently with their child than parents whose teen is 15-17. This is concerning since the older teen is getting ready for their college admission or employment. They especially need to be conscience of their digital resume (however I’m not saying to neglect the conversation with your younger teen), since all digital discussions are imperative. Your cyber-impression is usually the first one your college recruiter or potential employer will know about you.
Another reason why staying in touch with your younger child is so important brings me to the second report by ChildLine.
Of the total number of counseling sessions ChildLine conducted from 2014 to 2015, 35,244 of them involved children experiencing pressures from social media and cyber-bullying, worries that were considered to be non-existent among young people 30 years ago.
It went on to say that previously the biggest concerns of children at the time were family problems, pregnancy, physical abuse and sexual abuse.
Loneliness and low self-esteem have replaced sexual abuse and teenage pregnancy as the most common reasons youngsters call ChildLine, a study marking the 30th anniversary of the helpline found.
These are all reasons for parents of all age teenagers and tweens to continue to open their lines of communication offline about their online lives. In combination with going online with them.
Back to the PEW Survey, most parents said they check-in with what their teens do online and on their social media accounts and will implement consequences if they see their teen has crossed boundaries. 65% of parents have removed their cellphone or Internet privileges, while 55% have limited the amount of time their teen can spend online.
Interestingly, parents of 13-17 monitor their teen’s digital usage in a variety of ways (review the graph). What is more important is the frequency that parents chat with their teens about their online behavior (review the bottom graph).
Considering we are making strides in general about offline discussions about online life, it’s good to know that parents are realizing that digital dialogue is important to your teen’s future.
I’m going to wrap this up with a final survey that came out recently by OfficeTeam.
No matter who you are, from tweens to teens to adults (including parents) — your social media mistakes matter.
This is why starting early, learning young and being proactive now can prevent you from making cyber-blunders for your future.
Eventually your teen will be searching for employment (maybe you will be or are). According to this recent survey, 62% of Human Resource Managers cited that posting negative or inappropriate comments on social media reduced their chance of being hired.

Digital Blunders
Especially for the older generation that believes that not being on social media means your free from digital blunders, think again.
According to statistics, not having a any virtual history is just as risky as having a spotty one.
Why?
- What are you hiding?
- Do you have an alias?
- Maybe you’re not tech or digi-savy. Even if the job isn’t in IT, most employer’s want someone that can at least use a computer.
So we go back to why our offline conversations are so important about online social behavior. Discuss these reports – it’s important to understand that it’s not only teachers, mom and dad telling your teens to behave online — it’s literally their future.
We have come to a point in life that keystrokes and clicks will determine your college, your job and in some cases — maybe you’re next relationship.
PS: I know older teens aren’t the easiest to chat with, tips to open the lines of communication.
According to the latest survey by Career Builders, 1 in 5 employees are determined to land a new job in 2016.
At the same time PEW Research released their survey entitled, Searching for Work in the Digital Era.
A majority of U.S. adults (54%) have gone online to look for job information, 45% have applied for a job online, and job-seeking Americans are just as likely to have turned to the internet during their most recent employment search as to their personal or professional networks.
The Internet can be your best friend while searching for you next employment or career move.
Roughly one-third of Americans have looked for a new job in the last two years, and 79% of these job seekers utilized online resources in their most recent search for employment. That is higher than the proportion who made use of close personal connections (66%) or professional contacts (63%) and more than twice the proportion who utilized employment agencies, print advertisements, or jobs fairs and other events.
Taken together, 80% of recent job seekers made use of professional contacts, close friends or family, and/or more distant personal connections in their most recent search for employment – nearly identical to the 79% who utilized resources and information they found online.
Now that we have determined the importance of the Internet, it’s imperative you understand the importance of your digital resume and the use of social media.
According to PEW, social media is an asset when used effectively.
Nearly two-thirds of Americans now use social media platforms of some kind, and a substantial number of social media users are utilizing these platforms to look for work – and also to pass along employment tips to their own friend networks. Some 35% of social media users have utilized social media to look for or research jobs, while 21% have applied for a job they first found out about through social media, and 34% have used social media to inform their friends about available jobs at their own place of employment. In addition, 13% of social media users say information that they have posted on social media has helped them get a job.
Going back to a Career Builders survey from this past spring of 2015, you will find that your lack of digital engagement is a hurdle you don’t want to find yourself in for two reasons:
There are adults that have refused to engage in social media, whether it’s setting up their LinkedIn profile or having a Facebook account — for various reasons. If you find yourself suddenly out of a job in your mid-40’s or 50’s and realize you don’t have a digital trail, you need to get typing. You might be out of a job longer than you can afford to be.
1 -35% of employers are less likely to interview you if they can’t find you online according to a Career Builders survey. Why?
- What are you hiding?
- Maybe you don’t have any or lack digital skills.
- Maybe you lack social media skills. Even if the job doesn’t call for it, some employers like to have people that are in touch with trends in technology.
- Do you have an alias?
2- 52% of employers are using social media to screen their potential candidates. That is a significant increase from years prior according to the recent survey. Don’t risk your digital resume not being part of today’s landscape.
Let’s keep in mind, content can help – and some content hurts. Your social media behavior matters.
According to the survey, these were the following top five pieces of content that turned employers off:
- 46% – Provocative or inappropriate photographs
- 40% – Information about candidate drinking or using drugs
- 34% – Candidate bad-mouthed previous company or fellow employee
- 30% – Poor communication skills
- 29% – Discriminatory comments related to race, religion, gender, etc.
No matter how old you are, you need to be conscience of your online behavior.
You never get a second chance to make a first impression – today more than ever, your first impression is likely your digital one. Your keystrokes count.

Use the phone this holiday season for out-of-town relatives!
It’s the holiday’s – and there’s no debate, tradition rules. You must learn to use your voice over your keypad.
With technology – a text just isn’t enough.
You aren’t going to get away with sending grandma and grandpa a text message. Great Aunt Holly and Uncle Jess need more than a emoji to know you are thinking of them.
We are living in a fast-paced society where we talk about unplugging yet rarely do it.
However it doesn’t mean we can’t connect with our voices if we aren’t able to visit our relatives or close friends over the holidays.
In a PEW Study this past summer, although texting is the most common form of communication for teens – when it comes to close relationships, especially their closest friends, they prefer to connect through the phone.
Call your family members – reach out and say hello. Especially those that will send you a gift or a thoughtful card. Don’t text a message of gratitude – call them with message of thankfulness with meaning behind it.
Why do we need to call instead of text?
- A phone call is in real-time. You show the person they matter – and are worth your time. It’s not just a few keystrokes during something else you are doing.
- Hearing someone’s voice is always so much more special. I don’t think we can ever know what it means to an elderly person when they receive a call from their grandchild (young adult) from far away – or any relative that is lonely. Young people take for granted what it’s like to hear the voices of themselves to others. This isn’t only for elderly – everyone likes to hear the voice of a friend or relative at the holiday time, knowing they are being thought of.
- Old-school matters. There’s nothing wrong with putting tradition back into our lives. Just because texting is the new form of communication, it doesn’t mean it’s the best form to show your loved ones you care – especially at the holidays. Let’s keep some things the same.
- No room for misunderstanding. Let’s face it, with today’s text-talk, many people don’t understand the lingo and sometimes conversations can go astray. When you literally talk, there is less likely any room for miscommunication. Chat for real – it matters.
As someone that lost my last grandparent this year, I can share with you that I wish I could make that call. At 99 years old, she never texted. It was always a call and although she was hard of hearing, even with those hearing aids, she looked forward to all her calls from her grandchildren and great-grandchildren.
Never, ever put off a phone call to that special person. Especially the elderly. They enjoy your voice.
For some reason your text messages and emoji’s just don’t sound the same.
What is sexting?
Sexting is sending sexually explicit messages via cell phone or instant messenger. As technology has advanced and cell phones have the capability to record and send photos and video, the practice of sending suggestive and explicit pictures has increased, especially among teens however adults are active participants too.
There are several studies that will give us a variety of results about teens and sexting. Recently released in the journal of Sexual Health, was a study of 2100 high school students.
- 42% have received a sexually explicit image
- 43% have received a written sext message
- 54% have sent a written sext message
No matter what the studies reveal (there are many reports out there), the fact is, there can be serious consequences for sexting.
I understand it’s today’s version of flirting, however this type of flirtation can be risky – not only from a legal standpoint, but with your future as it pertains to employment or college admission.
Why?
Because your future matters – it’s time to discuss the legal ramifications – parents have a responsibility too.
Your digital footprint is your other concern. You don’t want to risk your name tagged or connected with questionable images or content.
According to a 2015 Career Builders Survey, 46% of job applicants were passed over due to their provocative or inappropriate photographs.
Having knowledge is power.
Last month I reviewed a report that shared that teens were not aware of the severity of sexting:
- 61% were not aware that sending texts could be considered child pornography.
- In the study, 59% of respondents reported that knowledge of legal consequences “would have” or “probably would have” deterred them from sexting.
It’s a parent’s responsibility to empower their children with the knowledge to make good choices about how to use all forms of technology and social media. But how can parents approach “sext education”?
• Start talking: When your kids hear news of sext crime cases, initiate a conversation. Talk about how sexting leads to negative consequences even for adults.
• Just do it: You may not get a perfect time to break the ice, but don’t wait for an incident to happen. Be proactive and use the APA study to open the lines of communication.
• Make it real: Kids don’t always realize that what they do online is “real-life.” Ask them to consider how they would feel if their teacher or grandparent saw a provocative comment or picture. Remind them there’s no rewind online and no true delete button in the digital world. Comments and photos are not retrievable. Especially with teenagers – talk about colleges and employers.
• Address peer pressure: Teach your kids to be self-confident and take pride in their individuality. ‘Am I pretty enough?’ is a burning question for many young girls today. It takes just a few keystrokes to help them feel good about themselves — or exponentially worse. Acknowledge that social pressure to participate in sexting can be strong. But remind kids that public humiliation stemming from it can be a million times worse.
• Give them control: If kids receive unwanted sexually-charged messages or pictures, they should know what to do next: Be the solution. They should tell you or another trusted adult, and never forward or share those messages with friends.
In closing – we don’t need studies, statistics or more sexting crimes to understand that this behavior is not acceptable – at any age. Just because people want to say it’s common, doesn’t mean it’s acceptable.
As we enter the holiday season, kids, tween and teens will be spending more time online.
Recent studies from Family Online Safety Institute (FOSI) that 81% of parents believe they know what their kids are doing online. 87% in this same study say they do have rules in place for technology use.
In my opinion, we can read these stats all day long, however unless we are conversing with our child offline and working with them online, it’s difficult to gauge exactly what’s going on with them in their virtual lives.
Parenting in today’s digi-life is completely different yet almost the same as it was a generation ago.
Why?
Because we still need to be able to keep our lines of communication open – and no matter what generation we are in, chatting with a teen or tween can be a struggle, yet it’s imperative to our child’s health and well-being (online and offline).
If they’re not talking to you — who will they take up a conversation with?
Infographic is courtesy of http://www.rawhide.org/.
I wrote an article for Huffington Post, Your Online Reputation Doesn’t Take the Holidays Off. Why? Because I was browsing Facebook one day and stunned at what people will share – or should we say – overshare.
It isn’t only photos – there are videos that can be questionable too.
Since it is the holidays and it can be a time of gift giving, there are some people that are difficult to buy for.
With teens especially it can a struggle – besides all those tech gadgets, the list can be limited – unless your budget includes a new car.
Giving the gift of digital presence is priceless. Helping to give your teen a digital lift into their virtual life is a great way to showcase their talents, hobbies, interests and other attributes. By the way, it’s great for their college admissions too.
Have you considered giving a friend or relative a gift of digital presence?
Do you have a friend or relative that is unemployed and could maybe use a digital lift?
As a victim of online defamation, I know firsthand what it is like to struggle with a tarnished virtual image. Fortunately many people haven’t gone through the malicious attacks I have been through – but today the slightest scarring on your virtual resume can potentially eliminate you as a job candidate.
Don’t be fooled – not having a digital footprint can be just as risky.
It’s simply part of today’s world: Surveys are showing higher percentages of employers are performing Internet searches on a job applicants name and finding reasons not to hire people due to their social media behavior or hire them because of their social media presence.
In either situation, you need to be in control of your online image.
Learning how to manage your online reputation is not difficult, but can be time consuming.
The first step is simply setting up your Google Alerts – which many people know already, but have neglected to do. This gives you an alert when information is posted about you.
Next you need to start building your online presence – your digital real estate.
Whether it is a website, free blogs (through WordPress or Blogger), and signing up for free social media networks – such as Facebook, LinkedIn, About.me, Google+, etc…. you need to be proactive in building your digital image.
Most important is keeping it truthful, consistent, and current. Be active – be engaged – be interested and interesting! Remember be kind. Your social media behavior is also being judged.
Does all this seem overwhelming?
This is where the gift of online reputation comes in. Back in 2006 I was fortunate to meet one of the pioneers in online reputation management world. They literally saved my career and my online life. In 2006 we didn’t have the world of social media that we have today. It was built on blogs and websites – today, you have a smorgasbord of social platforms to build on!
In addition to all the social media that we know the kids have for free, consider buying your teen (or niece, nephew or friend) a URL of their name, it’s very cost effective. GoDaddy has them as little at $7.99. Building their own website can help them in creating their brand for who they are – including their interests, community service events, sports and more. Hosting is another reasonable fee to launch their site. The best part is each year thereafter – you can renew this gift as their holiday present!
It’s part of our life now. Your digital impression will most likely be the first impression someone knows about you – let’s make it a good one. Start ranking your website and virtual real estate this holiday season.
Keep in mind – your digital behavior is a priority on all platforms, from blogs to Twitter to Facebook or Instagram — even Snapchat which you believe vanishes….. always pause before you publish anything on any screen, including zipping a text message off – just stop, before you hit send. Read it. Read it again. It’s listed under my 5-E’s of Social Etiquette…. Exhibits… could it ever come back to haunt you as an exhibit in court?
Sure, sounds extreme, but it won’t if you’re ever a victim of a sexting scandal or anything that involves people taking your computers or devices for your messages or emails. It’s not about thinking anymore, it’s literally pausing and stopping before you press that send key.
EXTRA Special Holiday Gift from Cyberwise!